How to build your online empire
with Private Label content
and Resell Rights

You will also want to establish a thank you page, which simply thanks your customers, tracks sales, and can be used to gain sign-ups for newsletters.

As with other digital product selling approaches, you will need to purchase some form of hosting and a domain name. I would personally suggest that you use WebMasters for web hosting, which also lets you register your domain name for free.

Last, you will need to setup a merchant account through either PayPal or ClickBank.

You will also want to setup a mailing list through Aweber. You will also want to begin recruiting affiliates. This will help to increase the rate through which you can make new sales and generate new leads.

4.2 The Pros

There are a number of important advantages to using bundled digital resell rights products over creating your own or using private label products.

The first major advantage is obvious: you don't have to actually create the product bundle yourself. This will save you an unbelievable amount of money. If, for instance, you were to create your own bundle of products, you would more than likely end up spending a minimum of $200 per book. This would equate to $1000 for a small bundle of five books.

Why do this when you could simply purchase individual resell rights products for less than $25 each? The answer is that there is no good reason. In fact, not having your name on the products might even increase the credibility of the bundle. If your name is on all of the 20 books, it may look the bundle look generic.

Another major advantage is that you can quickly put together a bundle of products and then sell it. All you have to do select various resell rights packages on sites throughout the Internet, purchase them, and then add them to a bundle.

In many cases, some of the better digital products available will come with master resell rights or resell rights, but you might not notice it initially. These, in particular, are the products you want to target. Not only will they add extra value for your customers, but they will also allow you to increase the price of your product bundle.

This is another bonus to using resell rights digital products: you don't actually have to be the most creative person on the planet. All you have to do is purchase products from those who are the most creative in your niche. In fact, you may find that many of the products you buy are better than you might be able to produce given your own current budget and resources.

Next: The art of reselling digital products (part 2)